Project Goals
The goal of this project was to take an object which has been deemed redundant and create a 60 second video to prolong its life cycle. I chose to base my project around the housephone, something which has been deemed irrelevant due to modern technology.
Research
To better understand the topic, I delved into learning how housephones are viewed in modern culture in comparison to mobile phones. From this research I was able to identify interesting statistics that would inform my project.
Visual Research
For my visual research, I looked to examples of motion graphics and kinetic typography as an interesting way of displaying the interesting data found in my primary research. For this reason, I also looked to interesting examples of data visualisations.
Iteration
I began to iterate my own design based off my visual research to create a new visual language for the project.
Final Outcome
This research led to me outputting a video with a visual language consisting of SF Pro, a font commonly seen in digital only products and Condor Condensed which shares many traits of old housephone dial pad numbers.
This juxtaposition represents the goal of my project which is to bring a new breathe of life into what was considered a redundant object.